When talking sunglasses, the first thing that pops to mind is Ray Ban. The American brand became one and the same with their product, kind of like Cover Girl became one with mascara and Xerox with copying machines. With a long history of beautiful designs and insane popularity, it’s safe to say that Ray Ban sunglasses are up there with the most successful sunglass brands in the world. But what makes these sunglasses so special?
Ray Ban was founded in 1937 to help pilots who complained of nausea and headaches caused by the glare from high altitudes. The ‘aviator’ was created. Soon after Ray Ban helped the outdoorsy types (hunters, fishermen, etc.) by featuring a top bar which prevented sweat from falling into their eyes.
It wasn’t until the 1950s that Ray Ban reached their current popularity level. The Wayfarer sunglasses were introduced to Hollywood by such stars as James Dean, Bob Dylan and Marilyn Monroe. The brand peaked in the 1980s, when pop culture brought them to the attention of the general public in movies like The Blue Brothers, Risky Business and Top Gun.
It’s safe to say that the brand’s history is one of the main factors that make Ray Bans special. But then again, there’s also the high quality of the products, which brings about a plethora of satisfied customers that will virtually advertise the brand for free. Instagram is filled with pictures of the sunglasses, and so are fashion blogs. Not to mention that almost every person in Hollywood has been photographed in a pair of Ray Bans. The sunglasses are a unique phenomenon in the world of eyewear, and that makes them great.
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This post was provided by a sponsor. I’m fine with it, because I am a Ray Ban believer.